HOICHOI HACKATHON '26 • PROBLEM STATEMENT 3

Content operations that keeps getting better

SceneSetu transforms a single creative brief into channel-native campaigns across Instagram, YouTube, and X, strictly enforces deterministic QC, dispatches live through your personal social adapters, and feeds verified post-ID analytics back into future briefs.

SERVICES & CAPABILITIES

The content operations pipeline your studio actually needs

Bring us the single brief, language, and audience context. SceneSetu builds the tailored multi-platform campaign around them — and keeps optimizing after publication.

Gemini Flash Lite

AI Strategy & Zero-Downtime Cascade

Extracts core hooks, themes, and emotional resonance using Gemini with an automated multi-tier fallback cascade (3.5 Flash Lite → 3.1 Flash Lite → 2.5 Flash Lite).

Verified Channel Rule
Flux Schnell 12B

Multi-Platform Campaign Adaptation

Generates dedicated 1:1, 16:9, and 4:5 visual artwork with Pixazo FLUX alongside culturally authentic Bengali and English copy for YouTube, Instagram, and X.

Verified Channel Rule
Hard Rule Engine

Deterministic Platform QC Gate

Evaluates hard channel rules (character limits, hashtag caps, aspect ratios, CTA presence) programmatically. LLMs never approve their own work.

Verified Channel Rule
Live Connectors

Personal Social Adapters & Webhooks

Connect live production channels via Universal Webhooks (Zapier, Make, n8n, Buffer), Twitter/X API v2, or Meta Instagram Graph API with real latency ping tests.

Verified Channel Rule
Live Dispatch

Publisher Control & Instant Unpublish

Dispatches real payloads directly to your active adapter. Revert releases at any time with an instant Unpublish toggle that removes them from active analytics.

Verified Channel Rule
Published Streaming

Cross-Platform Published Analytics

Like-for-like analytics strictly isolate published assets in collapsible campaign accordions, identifying the algorithmic trophy winner across channels.

Verified Channel Rule
Supabase S3 Storage

In-Place Editorial & Custom S3 Uploads

Marketing teams can edit copy in-line, upload their own photography directly to Supabase Storage, or re-render copy and imagery with customized prompts.

Verified Channel Rule
Closed-Loop Feedback

Closed-Loop Evidence-Backed Insights

Audience engagement metrics cite exact post IDs and automatically synthesize concrete recommendations that seed the next campaign brief.

Verified Channel Rule
ABOUT SCENESETU

Bridging cinematic storytelling with algorithmic distribution

The Regional OTT Challenge

Marketing teams at regional entertainment networks like hoichoi produce dozens of high-stakes web series and original films. Manually fragmenting a single artistic brief into native Instagram carousels, YouTube Community updates, and X commentary inevitably loses regional nuances, breaks layout rules, and produces zero feedback data.

The Autonomous Closed Loop & Real Adapters

SceneSetu ("সেতু" or Bridge) was engineered to solve this end-to-end. By pairing resilient Gemini Flash Lite models with Pixazo FLUX for dedicated cinematic framing, we ensure every post is deterministic, verified, and dispatched via real personal social adapters (Webhooks, X API, Meta Graph API) into live audience analytics.

Ready to explore?

Explore our full technical documentation, deterministic QC rules, and API specifications.